Established in 1930, Lanesborough Preparatory School is well known for its excellent academic, music, sport and pastoral care for boys
Brief
Evolve and modernise the visual identity for Lanesborough to communicate the school’s heritage and academic tradition, while also conveying its progressive philosophy.
Solution
Retaining the school’s corporate colour (navy) provided consistency and maintained the necessary sense of prestige and history. Introducing inspirational quotes, testimonials and commissioning a series of aspirational images, I was able to create a ‘contemporary conservatism’ result.